SIPP provider Alltrust launches white-label platform

Alltrust has partnered with Platform One to launch a white-label investment and custody platform. The platform will include all of Alltrust’s products available to UK advisers including SIPPs, family pension trusts, and SSAS. The platform price will be 10 basis points. The brokerage, custody, front and back end technology, and pension administration will be provided by Platform One. Alltrust said that the launch of the platform demonstrates its commitment to UK Financial Planners. James Floyd, managing director at Alltrust, said: “This white-label solution presents a client-centric offering that notably enhances our value proposition. It bolsters our commitment to supporting IFAs and clients with efficient solutions, which are fundamental to our business strategy.” Platform One said that the partnership with Alltrust demonstrates how its technology can help businesses across the wealth management space. Alex Cowan-Sanluis, CEO at Platform One, said: “We’re known for our UK wrap platform but, as this fantastic partnership with Alltrust shows, we also have the flexibility to provide our services in a myriad of ways for businesses across the wealth management and financial services spectrum. “This arrangement showcases our ability to help businesses launch propositions using the modularity of our technology. Our software as a solution/infrastructure offering is growing from strength to strength as we continue to prove ourselves at the forefront of wealth technology.” Platform One currently has £2.7bn in assets under administration. Alltrust is an established provider of trusteeship and administration services for various types of pension schemes including a variety of SIPP structures, with a particular focus on offering flexible investment options for its clients. Alltrust acquired the book of failed firm Rowanmoor Personal Pensions Limited (RPPL) in March. Rowanmoor went into administration last summer after a flood of complaints to the Financial Ombudsman Service. Alltrust was acquired itself in December 2022 by Guernsey-based trust and pension company the UAP Group (UAP). UAP Guernsey Pension Plans and Trusts is itself part of the Guernsey-based Concept Group Limited which is regulated by the Guernsey Financial Services Commission. UAP was established by founders Rob Shipman and James Floyd to meet a gap in the market for a modern trust and pension company using the latest technology. UAP has a suite of products to support clients of any nationality built by its team in Guernsey.

SIPP provider Alltrust launches white-label platform

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